What Disclosure Belongs With a StudioGuard Referral Link?

The disclosure should clearly explain the partner's actual relationship with StudioGuard, including any compensation or other material benefit associated with the promotion. Use the current program-approved wording that accurately describes your arrangement, and place it with the message and referral link—not somewhere readers must hunt for it.

Why Does the Referral Relationship Matter?

An audience should understand when a recommendation comes from someone with a relationship to the business being promoted. The FTC identifies payment, free or discounted products, employment, and personal or family relationships as examples of material connections that may require disclosure.

For StudioGuard partners, transparency belongs beside the introduction. It should not be replaced by a vague claim that the link is helpful or by an unexplained partner label.

What Should the Disclosure Say?

Describe the relationship in plain language. The correct statement depends on the actual agreement: whether the post is paid, whether referrals may generate compensation, or whether another material connection exists.

Illustrative wording for program review—not an approved universal disclosure:

I am a StudioGuard referral partner and may receive compensation for qualifying referrals.

Use that sentence only if it accurately describes the approved arrangement. A paid sponsorship needs wording that clearly reflects the paid promotion; an existing payment should not be softened into a hypothetical benefit. Do not invent a purchase-based payment condition, compensation amount, or promise that the creator pays no additional cost.

The program owner must supply the final wording for the partner's arrangement. Disclosure does not by itself authorize a compensation arrangement or insurance activity.

Where Should the Disclosure Appear?

Place it where the audience encounters the endorsement and link. FTC guidance says disclosures should be easy to notice and understand, not buried in a profile, a long block of hashtags, or text hidden behind a more button. A platform disclosure tool is not automatically sufficient on its own.

For graphics and stories, make the wording readable against the background. For video, include it in the video itself; for livestreams, repeat it as needed for viewers joining later. Check the final mobile presentation, not just the editing screen.

Does a Disclosure Authorize Insurance Advice?

No. A referral disclosure explains the relationship. It does not give a partner authority to recommend policies, interpret exclusions, compare coverage, quote, bind, or decide eligibility.

A useful handoff is:

I can share the authorized StudioGuard information. A licensed insurance professional can discuss your business and any available insurance options.

Do not describe a referral link as proof that someone qualifies or that coverage is active.

What Should Partners Check Before Sharing?

• Confirm partner approval and the current authorized destination.
• Use the current approved material and disclosure for the actual arrangement.
• Keep the disclosure visible with the endorsement.
• Have the licensed-support route ready for insurance questions.
• Save the approved copy, publication date, final URL, and a screenshot showing disclosure placement.
• Correct or remove outdated content when instructed by the program owner.

Frequently Asked Questions

Is “partner” enough by itself?

Do not assume readers understand the financial or other relationship from that label. Use the approved plain-language explanation of the actual connection.

Should I disclose if I have not received a payment yet?

A potential referral benefit can still matter to how readers evaluate your message. Follow the approved disclosure for your arrangement rather than waiting for payment.

Can I write my own disclosure?

Submit proposed changes to the program owner. Do not replace approved language with a shorter statement that obscures the relationship.

Does disclosure make a coverage claim acceptable?

No. A disclosed relationship does not make an unsupported statement about eligibility, coverage, savings, or claim outcomes accurate.

Sources
https://www.ftc.gov/business-guidance/resources/disclosures-101-social-media-influencers 
https://www.ftc.gov/business-guidance/resources/ftcs-endorsement-guides-what-people-are-asking